For many of our clients content is a tricky business. Gone are the days when any publicity was good publicity. Now it’s vital that you produce high quality content that’s in line with your brand identity, giving your visitors useable, accurate and up to date advice that demonstrates your authority and competence.
Seen Digital designs expert content for your visitors first and search engines second. Working with a team of expert copywriters and content creators, we focus on the questions your audience is asking together with industry updates and news to provide compelling articles, blogs and guides that convert interest into business.
High degree of relevancy.
Through competitor analysis and trend-watching in your specific industry, we can produce future-proofed content that endears your company to potential customers for years to come.
Whilst we ensure that your content meets the current keyword requirements of search engines, we do not let this dictate titles, headings or anything that might impact its readability.
A total approach.
From press releases through to ‘How To’ guides, our content service works to understand the specific requirements of each document and nails the brief with clear concise writing designed for your audience.
Publishing content related to your products or services on high quality websites is a great way of gaining more targeted visitors and inbound links.
In exchange for providing unique, well-written and researched content for those sites’ readers, you receive a link back to your own site. Readers already interested in your products or services follow the links, while search engines reward your increased ‘link popularity’ with higher rankings. In addition, you build up your status as an authority in your field.
I focus exclusively on ethical methods that protect your brand and your rankings.